Core features...
AAP® technology
AAP stands for algorithm aligned platform. This theme has algorithm aligned, optimized code for all devices ensuring maximum performance on all versions of the search engines for desktop and mobile search.
Responsive tech
This theme has 2 development sections for both desktop and mobile customizations. This ensures the theme UX can be optimized for all devices no matter what mobile, desktop or tablet device you are accessing the internet from.
577 ms page load
With Shopify OS 2.0 and our optimized HTML5, CSS and JavaScript files this will be our fastest theme yet. Please note, apps, images, design & customization affects speed score - every theme is different.
AAP® SEO product filters
The only filter tech in the world with fully optimized product filter pages. Unleash 1000's more high converting landing pages in the search engines in weeks. Average organic visibility increase = 1900% in just weeks.
Structured data markup
Google Search works hard to understand the content of a page. No programming or apps required, all our themes come with advanced structure data markup to enrich your stores content in the search engines and when displaying your content across social media platforms.
Open graph & twitter Cards
Collection page content
Page template optimization
Minified and out the way. All our code has been recoded and minified, so for easier management and faster loading times. Our key goals is to improve load speed on all page template types. The checkout, for example, now loads twice as fast as it did previously.
Banner typography overlays
Keyword rich text on banners that are crawlable by Google allow you to pass link equity from one page to another helping specific pages rank higher for chosen keywords. All of our themes have this ability on dynamic banners and overlays.
Lazyload images
Introducing Lazyload, equipped into the backend of theme through all imagery, decreasing contextual paint and faster loading images for a faster store. This is featured throughout all areas of our themes where images are involved, making them load faster and quicker.
Theme options
Brand identity
Customize your store to reflect your brand with logo and additionally mobile logo options with the additional of a favicon to upload. visible as bookmark icons on smartphone and tablets.
Typography
Choose from over 100 different font types ranging from Google's font library to Shopify's own hand picked fonts. Our theme can use up to 3 fonts at any one given time. H1 - H6 tags fully customizable.
Customizable site colors
Use global our site color settings to configure your whole store with your brand guidelines and color scheme with just a few clicks of a mouse and the addition of a few hex codes - or use our color picker.
Theme style
Choose from different site widths, switch between a full width site layout like a lot of new modern designs, or keep things contained for a classic look and feel with a range of different site sizes to suit.
Custom CSS
Customize the look of your theme design with the ability to add custom CSS code.
Built-in social icons
Add your social profiles once for them to appear across the whole site where social icons appear with the ability of switching them on or off.
Theme architecture
You now have the ability to add Shopify blocks and sections across the whole theme and to an area of your store in an easy to use, logical hierarchical structure.
App embeds
With our new theme architecture, you can easily add apps through the theme customizer with the need for coding experience.
Enhanced theme editor
Instead of needing to drill down into different sections, the theme editor now displays a tree view of all the content on a page in the sidebar making it easier to add, remove or hide sections or blocks.
Modular app control
App developers can now build UI components that can be added, removed, and configured directly through the theme editor without having to touch a theme’s code. This means uninstalls are also cleaner, with ghost code automatically removed.
Asset management
Add your app’s supporting assets to your theme app extensions for fast hosting via Shopify’s CDN, and easily reference those assets from within your theme extension’s app blocks.
Metafields
Our updated theme editor allows merchants to add metafields and properties without the use of APIs or code. This means merchants can add the exact content they need to the product page, like introducing a space for buyers to include a size chart or ingredient list.
Multi-currency
Sell products worldwide by allowing customers to pay for goods in their own country's currency using our easy-to-use currency picker. This feature is custom built an comes part of the theme.
Email & newsletter
Introducing Klaviyo. We're an official Klaviyo Partner and our theme integrates with it seamlessly. Use this beyond our typical Mailchimp option, easily switch between the two.
Wishlist functionality
Add a free wishlist app your store and allow customers to add products to a wishlist so they can buy them later. Icon already included so only a simple free install is required to activate this functionality.
Get the look you want with a fully configurable password page for when your store is about to launch.
Multi-tiered top header
Our theme can have up to 3 x top header sections [Top, Upper & Lower & Mobile Header Sections] making it one of the most customizable headers on the market with unlimited header layout options including additional mobile responsive options for images and colors.
Mobile branding
Change the way your brand looks and feels with desktop and mobile brand options. Choose the size, position and choice of desktop branding on mobile for the perfect UX.
Social profiles
Seamlessly promote your social channels in the top header after entering your social profile URLs in theme settings. Easily toggle them on or off and reposition to a location that suits.
Strapline
Editable top header for specific messaging to your users. Promotions, free delivery and whatever you wish to promote at the time you want to. Even change font colors and weighting to get your message to stand out. Mobile strapline separate.
Contact information
Choose the contact information you wish to display in your top header and build more trust with your potential customers to help with increasing conversions.
Mega menus
Customize fonts, layouts, positioning and order for your menu items. Choose from advanced mega menus options with customizable columns and images with up to 4 columns or a go for a more standard dropdown sub menu.
Store search
Choose from 3 different search bar styles as well as being able to customize icon position, colors and background. Included predictive search so products suggestions appear when keyword search match your products.
Strapline
Editable top header for specific messaging to your users. Promotions, free delivery and whatever you wish to promote at the time you want to. Even change font colors and weighting to get your message to stand out. Mobile strapline separate.
Customizable Footer
Add elements of style, brand, navigation and upsells in your footers. Choose up to 4 blocks with options of additional information, Images, Menus, Social and Newsletter.
Header options
Dynamic grids
Create unlimited homepage layouts with highly customizable banner grid blocks with customisable fonts and typography settings as well as 3 styles of CTA buttons.
Transitional featured slider
Add transitional sliders and video content to create a unique looking, modern and current theme design, and now you can change your banner for mobile separately.
Site popup
Grab your visitors attention with customizable popup advertisement or promotional banners. Configure these further by integrating with your Klaviyo or MailChimp account and display a newsletter form.
Videos
Give more of a visual impact and keep customers attention retained with responsive videos that are now easily added to your store.
Featured products grids
Display a list of products from any chosen or customized collection in a clean and eye catching grid layout. Choose how many products to show, and how many columns to use.
Blog post grids
Display your latest blog posts from an unlimited number of blogs in a grid layout of your choice - new character limits to ensure you maintain a sleek homepage design.
Integrated newsletter
Seamlessly integrate your automated marketing software using our using flexible Newsletter signup module. Also available as a popup and comes in either a boxed horizontal banner or a boxed overlay style with customizable images.
Dynamic instagram feed
Integrate with your existing Instagram account and pull through your latest Instagram images straight on to your homepage for a unique, bespoke look and feel.
Collection page options
Breadcrumbs
Fully customizable breadcrumb section in terms of height, colors and fonts etc. Breadcrumbs are not only essential for navigational UX but also help with link equity distribution.
SEO content sections
AAP® SEO product filters
Sort by filters
Non page duplicating sort by filters including A-Z and Price - high to low and now with price range filters etc.
Sidebar layout options
Choose between 3 sidebar layout options - left, right or hidden giving you a highly customizable design feature.
Color swatches
Customizable Color Swatches as Filters in the sidebar with personalized HEX codes. Any filter that uses a color value will be magically turned into a swatch for a more visually appealing search experience.
Sale sash's
Use sale sashes to grab visitors attention and promote sale prices on any products with a compare at price. Fully editable sah text.
Product image gallery
Add multiple images to the image scroller for ease of use on mobile, desktop and tablet devices.
Color swatches
Customizable Color Swatches as Filters in the sidebar with personalized HEX codes. Any filter that uses a color value will be magically turned into a swatch for a more visually appealing search experience.
Product promotions
Add additional information to promote your product with promotional bars, call to actions.
Product elements
Stock control
Display the information you need the customer to see, add informative information on In Stock, Out of Stock information, tool tips and sale information.
Product info
Change the way the customer sees product information, adjust Vendor, SKU, Delivery and Reviews with much more to display.
Product identifiers
Conversion boosting product pages designs. Display key product identifiers such as SKU's & Brands to help your universal product codes to get found in the search engine results pages including Google Shopping.
Product colour Swatches
Display color swatches instead of variant names for a more appealing user experience. Swatches are also available for most sizes including XS, S, M, L, XL, XXL etc.
Product variants
Show variants as either a single drop down menu, multiple dropdown menus (If you have colors and sizes as variants), or simple swatches.
Display variants
Non page duplicating sort by filters including A-Z and Price - high to low and now with price range filters etc.
Quick view pop-up
Our new quick view pop-up on all collection page products allows visitors to view all product info and immediately add to cart to improve conversions. You have the option to toggle this feature on or off.
Sale & promo sash's
Use sale and promo sashes to grab visitors attention and promote sale prices on any products with a compare at price. Fully editable sale text.
Product page options
Size guides
Improve your product page conversions by activating a size guide link on a product page to provide your users with essential information about your products. Includes images, banners, tables and text.
Sale price display
Product accordion tabs
Provide conversion boosting information about your products at a time your visitors need it. Add customizable product tabs for information such as shipping times, refunds, terms & conditions etc.
Integrated product reviews
Add the free Shopify Review app and instantly integrate product reviews on your product page. Add the Stamped.io extension for this app and have a fully automated review system to help increase click through rates on your products with review starts against your products in the search engines.
Item in-stock indicator
Inform your users of your stock levels on your products pages to help generate urgency of purchases.
Customisable USP banner
Use customizable product info text to help convert more visitors - low in stock - offer ends soon - hurry while stock last - last few remaining etc.
Related products
Display a related products relating to the currently viewed product that has similar tags and collections with the ability to change image ratio size.
Flexible page content
Single product page
With Flexible product page content and upgraded theme architecture, merchants can now create single product pages for advanced single product add pages and upsells.
We now have an optional Image Gallery or Slider for the product page which can enhance your products with images or videos.
Out of stock tooltip pop-ups
If an item is out of stock, display more information in the form of a tooltip. For example, you could let visitors know when an item will be back in stock.
Cart options
Improved UX
Buy now, pay later
Shop Pay Installments will allow customers to buy now, pay later, or split their bills into four interest-free installments. The installment option, however, is available only in the US for orders between $50 and $1000.
Go cart mini-cart
Introducing our new drop out mini cart. This is our newly dynamic drop out cart, customers can now edit items, add items and get to where they need to be right from the mini cart. Once a product has been added from the Quickview or product page, it will instantly add to the new mini cart.
Flexible page content
Brand new flexible product pages, with the themes new flexibility merchants can now add, hide and arrange the structure of the product page details however they wish to.
Blog options
Social sharing icons
Allow visitors to seamless share your content to raise your brands' profile across all of the major social media platforms and channels.
Styled blog overview Page
New styled blog post
A stylish and modern new blog layout is added with an integrated social sharing feature at the bottom of a blog post to help syndicate your store's content.
Customisable blog sidebar
A new flexible, high customizable sidebar allows you to promote your store's top content, collection pages, or even add advertising banners in the sidebar of any blog post.